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  mes
gani
ogre
  s,
sing
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02.2012

red bull music academy
event graphics, posters, flyers & tshirts for the bug & daddy freddy. 3 of 8 colours combinations. 20 limited edition posters. 15 printed tshirts. (archives/ design)
  design | desain
communication design is my core practise. although limiting in the way design is perceived as a mere graphic extention, I believe it can be so much more. functionality and form in perfect balance, curiousity being my greatest strength and weakness. design is at it’s best when it is invisible.




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19.07.2012
  34 packaging



















2011

packaging | pembungkusan
update
  reka reka



















2011

identity | identiti
update
                 
                                           
bespoke



















2011

identity | identiti
update
 

2011

art catalogs | katalog seni
latest publications from taksu. as seen online from issuu.
 







2011

packaging | pembungkusan
update
 







2011

packaging | pembungkusan
update
  34 bespoke



















2011

campaign |kempen iklan
update
  34 dipped 2 / membership



















2011

campaign |kempen iklan
update
  justin lim catalog



















2010

print | cetakan
update
  socius consulting



























2011

identity | identiti
update
         


14.06.2010

sketch | sketsa
producing a graphic version of Tunku Abdul Razak for use on an NGC merdeka special series. It was part of initial sketches for the proposal. it then went on-air as a prelude to celebrate Malaysia’s 53rd anniversary. (archives/design)
 







01.09.2010

recycle symbol | kitar semula
designing the grid for a recycle symbol. various sizes, just used one for palate palette’s new name cards. (archives/design)
 

2010

identity | identiti
ayu, a thirtyfour sub-brand which bridges traditional craft with contemporary designs.
 

2010

identity | identiti
thirtyfour identity, redefining the identity of 34 as a creative collective.
 



28.05.2010

world cup booklet | buku kecil
decided to design my own scorecard for the world cup after finding most of the ones produced inadequate. abit obsessed about football at the moment. (archives/design)
 

2010

identity | identiti
ecklend 360° identity, media agency which aligns itself as a boutique creative agency.
 







2010

identity | identiti
event identity for local independent creatives. the wire logotype is a modified version from a handmade by disabled person. I stumbled upon her while contemplating the identity, walking along jalan bukit bintang. How more homegrown can this type be, from the streets of KL by a real independent! sometimes the answer is in plain sight.
 


24.05.2010

summer break logo| logo
tried my hand at animated gif. been a while but I still understand the mechanism. a querilla division project I did. design the summer break logo from a setting sun concept. the circle has so many symbolism, here I did a happy face version with the abbreviation of YouthAsia, the event organiser. (archives/design)
 

25.05.2010

animal sketch | sketsa haiwan
developed some iconic animals from the malaysian jungle for a pitch. I'll keep these for future uses. (archives/design)
 






12.2009

paint stencil | setensilan cat
developed a technique using cut out paper or sticker to create a stencil. for palate palette’s 3rd anniversary, with the theme of barefoot, celebrities were selected to leave their foot print on a wall. here are my experiments with positive and negative stencil effects. my own, karleng and brian's served as guinea pigs. (experiments/artform)
   





11.2009

photoshoot| pemotretan
photoshoot for palate palette’s website. quite an extensive project, considering I plan to shoot all the existing walls as a continuosly image and with talents involved. project was 2 years old but we eventually finished it. (archive/design)
 





2009

identity | identiti
paul lai, personality identity.
 





29.10.2009

studio 25
working studio for 2 designers. just about to install the wooden blinds. this studio is a varible working space. the library of sorts is permanent whereas the 3 x 3 meter is a variable space for different projects. will need to look into a storage system next.
  porterhouse























2009

identity | identiti
update
 

2009

poster | poster
poster design with brand logos which uses chinese horoscope animals for a pet friendly place. it was never published.
             



2008

LSD | tempat kerja
work table at hindoo road, singapore from mid april 2007 to august 2009
 


2008

CNY cards | kad
one of the series of 4 CNY cards.
 


2008

BBQ invite | jemputan
small gathering of close friends, also to celebrate my parents wedding anniversary.
 







2007

identity| identiti
an identity solution for a lanscape architect.
 

2007

identity | identiti
designed a little logo for this photography club I formed with my few close friends. supposedly for a little avatar turned out to be an overdone identity. I might have too much time to spare, but I love designing. (archives/design)
         


2007

annual journal |
jurnal tahunan
archiving the photographic journey.
                   
 




11.12.2006

identity | identiti
palate palette is a great restaurant and bar started by su-ann wong. this project was one of my first identity exercise as an independent. I especially love the first few menus, acrylic blotched. and what soon followed the infamous website which was only recently completed. (archives/design)
  studio 25 dimagemakers identity

16.01.2006

identity| identiti
had a considerable amount of negatives and as a design project I created an identity system to categorise all my body of work. I still use it today, although getting the image from an analog to digital medium is such a task. I’ve managed to file most of my images but half my archives are still not scanned. (archives/design)
  studio 25 kenneth & kathleen wedding 2005















05.2005

wedding identity | identiti
design a series of invitations, booklet and album and photography. (archives/design)
 







04.2005

portrait | potret
pre-wedding album, shot entirely on film, with another photographer on digital. (archives/photography)
  studio 25 rspo roundtable RT 3 RT 4

10.2005

RSPO RT4 conference identity| identiti persidangan
a small identity project with a small malaysian ngo, RSPO. also produced the RT3 conference identity the previous year. (archives/design)
  studio 25 firgos








2005

design | desain
firgos holland sales brochure. freelance job. paper merchants for packaging.
studio 25 firgos studio 25 firgos              
  studio 25 mass transit transpot identity 2004







05.2004

identity | identiti
A little identity assignment turned into a huge identity exercise. I developed an identity system to combine all the public transport system in malaysia, first with the rail. I thoroughly enjoyed this exercise and although I did not pursue this after. someone did and now as a result we have rapid KL. this exercise lead me to be part of the team for the petronas dagangan berhad identity project. (archives/design)
 

2004

cenfad | sekolah seni
graduation exhibit. 9 graduates that year.
  studio 25 cenfad

2003

cenfad | sekolah seni
title page design for a 17th century book. typography studies has landed.